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Blog posts of '2017' 'August'

Design Tips For Business Cards

Even though business cards are only small, they are one of the most effective marketing tools that you can use to raise awareness of your business. CRS Graphics have been printing business cards for a number of years now, and we know what it takes to design a business card that will really get you noticed.

Things To Remember When Designing Business Cards

Business cards are the things most people will see first before contacting your business, so it’s important to make a good first impression. When designing your business cards there are a few important things to remember and take into consideration.

Importance Of Two Sides

Make the most of your business cards by printing on both sides. This gives you the opportunity to give more information out when you are passing out your cards. While all the vital information should be on the front of your card, the back is the ideal place to include more details about your business.

Easy To Read Text

When you hand your business card over, the recipient will often glance at it before putting it away. If the text is hard to read, then they may not absorb any details from this first glance. If you have a particular font that is often used in other company literature then you may want to go with this, as long as it is easily readable.

Keep It Simple

Too much information on the business card can make it difficult to read, and this gives the person you have handed it to reason not to look at it again. The only things that really need to be included are your name, contact number and email address. Remember, you can always use the back of the card for any extra details.

Remember The Bleed Area

When you are designing your business card, you will need to take into account the bleed area. This will ensure that you don't have a white edge around your card that you don't want to be there, and that your business cards will print the way you want them to. The bleed area should be around 3mm.

Material

Your business card is a reflection of you and your business, and so you want to create the best impression that you can. Using good quality paper can help you create the right first impression as soon as your card has been handed over. There is a also a more practical aspect to this, in that thicker card is less likely to become damaged.

The Colours You Choose

When choosing the colours that will be used on your business card, there are a number of factors that you will need to bear in mind. While bright colours can grab people's attention, you don't want to go over the top and end up using colours that clash. Using colours that are associated with your brand and the industry you work in are always a good choice.

What To Do Next?

The next step is to order your business cards, this is where CRS Graphics comes in. We offer professional business card printing.

Why Should You Outsource Printing?

Outsourcing Your Printing

If you’re thinking about outsourcing your printing then it’s important that you choose the right printer. Ensure the printing company you choose can cater to your printing requirements or it could end up costing you more in the long run. First impressions aren’t everything, so you need to take a close look at the company your decide on before you order.

Tips For Choosing The Right Printer

We’ve put together a few of the tips to follow, to ensure the printers you choose is best meets your requirements. These include:

  • Examine the quality of the companies printing
  • Look at pricing structure to see if their competitive
  • Check out any potential delivery charges
  • Look online to see if the printers your considering has any reviews
  • Don’t be afraid to get references from people who’ve used them

These are just a few steps you can take before deciding on a printer to outsource your work too.

Why You Should Outsource Your Printing

In-house printing isn’t always the best option for businesses, sometimes the best thing to do is outsource your printing. Not all businesses are able to handle their own printing needs, when it comes to needing posters and banners printed, most in-house printers simply can’t handle it. By outsourcing your printing, you’ll be able to have access to larger scale and higher quality printing equipment. There a number of benefits that come with outsourcing, a few of these are:

Cost Effective

Outsourcing your printing to an external printer, can be a more cost effective option. When businesses choose to handle their own printing, they simple don’t have the equipment to handle large scale printing or printing by the mass. Through an external printer, you’ll be able to print large amounts of printed documents or promotional content, at a fraction of the cost.

Quality

Printers offer a much high standard of printing than what normal printing machines offer. With the latest in quality printing equipment and machines, printers are able to produce quality printed products. With the latest techniques, printing suffers less ink bleeding, ensuring you get a quality finished product.

Design

In addition to printing, most printers also offer a design service, which means you not only get a great printed product, but they can also help aid in the design too. Most businesses only have basic software, which simply can’t product quality designs. With an experience designer, they’ll be able to create eye catching designs that meet your requirements and company branding; ensuring you have a quality printed piece to showcase your business.

Turnaround

Need to print 100 full colour double sided presentations for your next business meeting? Unfortunately, with most desktop or office printers, that could take a while, and you’ll find yourself running back a few dozen times clearing paper jams or adding paper. A professional printer can turn it around faster and more effectively. With a quick turnaround on printing you’ll have access to the printed information you need, a lot quicker than a traditional printer can.

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