Even though business cards are only small, they are one of the most effective marketing tools that you can use to raise awareness of your business. CRS Graphics have been printing business cards for a number of years now, and we know what it takes to design a business card that will really get you noticed.
Things To Remember When Designing Business Cards
Business cards are the things most people will see first before contacting your business, so it’s important to make a good first impression. When designing your business cards there are a few important things to remember and take into consideration.
Importance Of Two Sides
Make the most of your business cards by printing on both sides. This gives you the opportunity to give more information out when you are passing out your cards. While all the vital information should be on the front of your card, the back is the ideal place to include more details about your business.
Easy To Read Text
When you hand your business card over, the recipient will often glance at it before putting it away. If the text is hard to read, then they may not absorb any details from this first glance. If you have a particular font that is often used in other company literature then you may want to go with this, as long as it is easily readable.
Keep It Simple
Too much information on the business card can make it difficult to read, and this gives the person you have handed it to reason not to look at it again. The only things that really need to be included are your name, contact number and email address. Remember, you can always use the back of the card for any extra details.
Remember The Bleed Area
When you are designing your business card, you will need to take into account the bleed area. This will ensure that you don't have a white edge around your card that you don't want to be there, and that your business cards will print the way you want them to. The bleed area should be around 3mm.
Your business card is a reflection of you and your business, and so you want to create the best impression that you can. Using good quality paper can help you create the right first impression as soon as your card has been handed over. There is a also a more practical aspect to this, in that thicker card is less likely to become damaged.
The Colours You Choose
When choosing the colours that will be used on your business card, there are a number of factors that you will need to bear in mind. While bright colours can grab people's attention, you don't want to go over the top and end up using colours that clash. Using colours that are associated with your brand and the industry you work in are always a good choice.
What To Do Next?
The next step is to order your business cards, this is where CRS Graphics comes in. We offer professional business card printing.